Film+Production+3.6+&+3.8

=Film Production 3.6 & 3.8=

These files are the requirements for both 3.6 and 3.8 the assessment tasks for making the film required for this year's course. The resource and task sheets are at the end of this page.

Registration date 7 December 2005 Date version published 7 December 2005
This achievement standard requires the completion and justification of a concept and treatment for a media product that satisfies the requirements of a given brief.

Explanatory Notes

1 The concept developed for this achievement standard could become the product for AS90606, Media Studies 3.8.

2 Concept is a detailed, creative idea for a media product.

3 Treatment is how the concept is to be realised. In moving image production, for example, this may include discussion of narrative, genre, characterisation, setting, mood, and technical elements such as lighting, sound and SFX etc. In print, for example, this may include story structure, genre, angle, tone and technical elements such as font, layout, use of graphics, language choice etc. In radio, for example, this may include genre, tone, choice of talent, structure and technical elements such as sound effects, music, voice breaks, station IDs, audience participation (phone-ins, outside broadcast etc), stings etc.

4 Media product may be multi-page layout, half-hour radio show, website (at least eight screens), short film or documentary (three minutes plus), etc. It does not include simple individual media texts such as a news story, filmed sequence, voice break, etc.

5 A given brief is a summary of expectations for a media product provided for the students and could include: • target audience • size or duration • exhibition or presentation context • genre • content or theme • format • purpose • cost parameters

6 Definitions • Justify means to give reasons and evidence explaining why the concept and treatment is appropriate. • Well-developed means a thorough and convincing coverage of all aspects. • Integrated means the elements of concept and treatment that work together towards the creation of an outstanding media product.

7 Where possible, assessment should require an individual response. If working in pairs, the contribution of each student must be clearly identifiable and assessable.

Registration date 7 December 2005 Date version published 7 December 2005
This achievement standard requires the creation of a media product using appropriate technology.

Explanatory Notes

1 Media product may be a multi-page layout, half-hour radio show, website (at least eight screens), short film or documentary (three minutes plus) etc. It does not include simple individual media texts such as a news story, filmed sequence, voice break, etc.

2 Pre-production activities may include: preparing a production schedule, script and shooting script for a film; preparation for a magazine spread, ie research for articles, dummy pages, advertising generated; preparing script for a radio programme; research and design for web pages; storyboarding for an advertisement; mock-up of a brochure.

3 Appropriate media technology includes hardware (eg camera, scanner, computer, darkroom, edit suite) and software (eg Photoshop, PageMaker, Premiere, SoundEdit, Final Cut Pro).

4 Competent standard means a quality whereby the product could go into a student publication like a student newspaper, a video submitted to the National Association of Media Educators video competition, a radio show to be broadcast on local access radio.

5 Skilfully means that students can show control of the technology.

6 Expertly means that students can show mastery of the technology.

7 Polished means completed to a high standard appropriate to the medium – well crafted. For example a text should fulfil its intended purpose, have a coherent structure and clear ideas, show an understanding of genre and conventions, and demonstrate some technical expertise.

8 Integrated means that elements contributing to polish combine together to create an outstanding media product.

9 It is strongly recommended that activities undertaken in assessing against this achievement standard be based on a developed concept and treatment. The creation of these can be assessed in AS90604, Media Studies 3.6.

10 In any group work, it is recommended that groups do not exceed three students. The contribution of each student must be significant, clearly identifiable and assessable.